Now that you have your ezine named, designed, formatted and ready to go, who do you send it to?? To get subscribers, you need to promote your new ezine. There are several ways to do this that are effective and FREE. However, some of these methods take a lot of time, so what you want to do is work out a system and get on a regular schedule to save time.
You will need a few subscribers before you can participate in ad swaps. Ad swapping is simply running ANOTHER publisher's ad in your ezine and in return he/she will run your ad in their ezine. Most publishers will participate in ad swaps, however there are a few that are quite fussy about the number of subscribers you have. In my experience, I have only run a cross a few who will not swap with the smaller ezines. To find fellow publishers to swap with, you can read other ezines. The publisher will very often have his swap request in his ezine. To find more publishers, simply go to google.com or your favorite search engine and do a search for ad swaps.
This has to be one of the most powerful methods of promoting yourself and your ezine. Writing quality articles gets you established as an AUTHORITY and people will begin to trust you and believe in what you say. Do not abuse this trust! Publishers and webmasters all over the web will publish your articles and you will begin making a name for yourself. There are a few things to remember when writing an article:
This is not the most power-packed method, but for a few minutes work each day it does bring in some subscribers. Subscribe to some lists, set up a system for sending out announcements, and go for it. I have a CUSTOMIZED announcement for each list saved in a folder on my desktop ready to just click and send. I also keep note of the date each announcement is to be sent so I know exactly which ones go out on which day. Each day it takes me about 5 minutes to send out my announcements. Get started with these lists:
MESSAGE BOARDS AND DISCUSSION LISTS
Those of you who know me, know that I am a big believer in online networking as an effective method of promotion. I enjoy it for other reasons as well, such as meeting new people and making friends, but that is the icing on the cake! Participating in message boards and discussion lists gives you a chance to make yourself known as an expert in your field and also to build your REPUTATION. Give advice, help, and SUPPORT -- and share your experiences whenever the opportunity arises. This will draw people to you and get them to subscribe to you ezine. There are a few things to remember when getting involved in boards and groups.
OTHER KINDS OF NETWORKING
Another effective way of promoting your ezine/business is by getting involved in JOINT ventures with other publishers. This would include things like:
GO GET 'EM!
I hope this has given you some USEFUL information and have helped you. Good luck and much success to you!
Terri Seymour and her husband Terry offer a no-cost, non-MLM home business opportunity. They also strive to help you build a successful business. Take advantage of the gifts, resources and more provided for your home and business at www.seymourproducts.com or sign up for their free e-course at .
Would you like to reprint this article in your publication -- or distribute it to a wider audience? Click here for reprinting instructions.
Want to receive these kind of articles via e-mail each month? Sign up for a free newsletter subscription.
Click here to return to "Organized For A Living" -- February 2003...
www.OnlineOrganizing.com is a service mark of Bradford, LLC.
To see what people are saying about www.OnlineOrganizing.com, check out our visitor comments.