Welcome to www.OnlineOrganizing.com -- A World Of Organizing Solutions Your Order Your Shopping Cart About Us Contact Us Site Map
Do You Need Help Getting Organized?Shop For Organizing And Business Development ProductsProfessional Organizing ServicesFind A Seminar, Workshop, Or Keynote SpeakerRead Our Two Free Monthly NewslettersFree Organizing Tips And AdviceResources For Professional OrganizersLearn How To Become A Professional OrganizerUseful Organizing Website LinksUseful Organizing Website Links


Search for:

Category:

You Are Here: Home - Newsletters - "Organized For A Living" - Article

     Increase The Perceived Value Of Your Freebies


Almost everyone is giving away a freebie so they can attract people to patronize their companies. They are giving away free gifts, information, services, etc. Every time you surf the internet or open your mail you see at least 20 to 50 freebies offers. But what's happening to all this free stuff? It's losing it's PERCEIVED value. The key is to increase the perceived value of your freebies so they will be more attractive to your audience. How do you do this? Well, here are eight ways:
TELL THEM WHAT IT'S WORTH

You could tell them what the freebie is worth with a DOLLAR amount. For example, "Subscribe to my newsletter! A $199 value!"
PAIR SEVERAL FREEBIES

You could add OTHER freebies to your freebie that will increase the value. For example, "Subscribe to my free newsletter and get free access to our "subscribers only" sales!"
SET A CUTOFF DATE

You could tell them the freebie is only available for a LIMITED time. For example, "Request our free video, this free offer will only be available until May 30, 2000."
DON'T GIVE IT TO EVERYONE

You could tell them the freebie is only available to a limited NUMBER of people. For example, " Our free software will only be available for the next 100 people that download it."  
EXPLAIN YOUR FREEBIE

You could give more details about the freebie. List the BENEFITS, features, what problems the freebie will solve, etc.
SPICE IT UP

You could describe your freebie in a way that makes it sound more ATTRACTIVE. For example, instead of "free report" you could say "free never released top secret document."
LET YOUR CUSTOMERS SPEAK FOR YOU

You could list testimonials for your freebie. Most businesses don't give TESTIMONIALS for their freebies. This would defiantly increase your freebies value.
SHOW SOME STATS

You could tell people HOW MANY people have already received your freebie. For example, "15,000 people have already subscribed to my free newsletter! Can they all be wrong?

 

Larry Dotson has written over 40,000 free business ebooks and publishes the "Rarely Known Marketing Tip Of The Week" ezine -- filled with uncommon,unheard-of, seldom used, and unusual net promotion strategies! You may contact him at or visit his website at www.ldpublishing.com.


Would you like to reprint this article in your publication -- or distribute it to a wider audience? Click here for reprinting instructions.

Want to receive these kind of articles via e-mail each month? Sign up for a free newsletter subscription.

Click here to return to "Organized For A Living" -- December 2001...

Add this page to your Bookmarks!

E-mail this page to a friend!







www.OnlineOrganizing.com is a service mark of Bradford, LLC.
Content on this site is © Bradford, LLC, All rights reserved.

If you notice any problems with this site, please contact our webmaster.
And if you don't see what you need you are welcome to "ask the organizer" any question!

To see what people are saying about www.OnlineOrganizing.com, check out our visitor comments.

Click here to view our privacy policy.

Calendar Of Organizing Holidays And Events Blog Central Sign Up For Our Free Online Newsletters Join The Conversation At Our Organizing Discussion Board Advertise Your Company On Our Website Be An Affiliate Of www.OnlineOrganizing.com