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NEW! - Keywords For This Page:   Marketing / Publicity - Technology

  February 2003 - Electronic Marketing Efforts

"The new electronic interdependence recreates the world in the image of a global village."
- Marshall McLuhan

This Month's Featured Articles

"An Action Plan For Marketing Your Website"
If you are looking for a list of the many free and inexpensive ways to promote your web presence, check out this article -- complete with resource links.
"Avoid Getting Ripped Off"
There are so many people on the net these days, telling you how they can market your company -- but how do can you tell a legitimate offer from a bogus one?
"Being Heard In The Age Of Email"
Email is the most effective and least expensive ways to market your business -- if you know how to use it. Make sure your messages don't end up in the recycle bin!
"I Want To Do An Ezine -- Part One"
If you are interested in putting together an ezine, the first article in this series will teach you the basics of formatting, layout, design, and selecting content.  
"I Want To Do An Ezine -- Part Two"
The second article in this series covers the key points of marketing your ezine -- including the ad swaps, announcement lists, and networking to spread the word.
"Make Your Email Sig File Work For You"
You have a wonderful opportunity to remind people of your company each time you send an email -- just create an effective and meaningful signature file.
"Permission Email Marketing"
Marketing via email -- without spamming -- is the key to a successful electronic campaign. Learn how to increase and keep your opt-in list subscribers.
"Using Technology As A Marketing Tool"
If want to enter the world of e-marketing, take a few lessons from ezine guru Terri Seymour as she talks about the best ways to increase your exposure on the web.

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